How the Private Sector Measures Social Inclusion and its Return on Investment: A Framework to Inform Future Research

  • Partner: USAID
  • Publication Type: Brief
  • Date: May 25, 2021

This brief documents how different private sector actors understand and measure social inclusion and its return on investment (ROI) as an initial step to frame further research on the business case for social inclusion in developing countries. This brief was produced as part of MSA’s work with the Feed the Future Market Systems and Partnerships (MSP) Activity, a set of learning initiatives around social inclusion.

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Working with the Private Sector to Empower Women: How to Build the Business Case for Change

  • Partner: Arab Women’s Enterprise Fund (AWEF), DAI, The SEEP Network, UK Department for International Development (DFID)
  • Publication Type: Webinar
  • Date: July 24, 2019

In this webinar, speakers from MarketShare Associates (MSA), the Arab Women’s Enterprise Fund (AWEF), and BSR discussed how a compelling business case can help firms understand why women’s inclusion and empowerment is important for their mission and values, business model and stakeholders. MSA also shared diverse approaches, tools, data and metrics from the Practitioner Learning Brief, Working with the Private Sector to Empower Women: How YOU Can Build a Business Case for Change (2019), produced by MSA as part of the AWEF project.

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Working with the Private Sector to Empower Women: What to Measure and How to Build the Business Case for Change

  • Partner: Arab Women’s Enterprise Fund (AWEF), DAI, UK Department for International Development (DFID)
  • Publication Type: Practitioner Learning Brief
  • Date: July 2019

As part of the Arab Women’s Enterprise Fund (AWEF) project, MarketShare Associates produced a Practitioner Learning Brief on using a market systems and private sector development approach to stimulate increased women’s economic empowerment. This Brief provides a practical framework for development actors to develop a robust business case for private sector companies around both the commercial and social value of empowering women. Building on the direct experience from implementing AWEF over four years, as well as case studies from the wider practitioner community, the Brief presents a range of business frameworks, approaches, tools, data and metrics that can be used to build a compelling business case to the private sector.

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Working with the Private Sector to Empower Women: How YOU Can Build a Business Case for Change

  • Partner: Arab Women’s Enterprise Fund (AWEF), DAI, UK Department for International Development (DFID)
  • Publication Type: Blog
  • Date: July 18, 2019

This blog post builds on MarketShare Associates' (MSA) work as part of the Arab Women’s Enterprise Fund (AWEF) to stimulate increased women’s economic empowerment through a market systems approach. The MSA team outlines a practical framework for development actors to develop a robust business case for private sector companies around both the commercial and social value of empowering women.

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Making the Business Case: Women’s Economic Empowerment in Market Systems Development

  • Partner: Leveraging Economic Opportunities (LEO)
  • Publication Type: Report
  • Date: March 2015

This paper, based on extensive research and interviews, provides the rationale that market systems facilitation practitioners can use to engage private sector firms in efforts to empower women. From identifying partners to articulating the mutually beneficial value of women's inclusion, the paper offers guidance and real-world examples to help companies empower women working at every level of the economy.

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