Do the Impacts of MSD Activities Sustain and Scale After Close? An Evidence Synthesis from Recent Ex-Post Evaluations

  • Partner: USAID Feed the Future Market Systems and Partnerships (MSP), DAI
  • Publication Type: Learning Brief
  • Date: October 4, 2024
  • Team: Ben Fowler, Marrium Khan, Khaled Khan
  • Recommended Citation: MarketShare Associates. Do the Impacts of MSD Actvities Sustain and Scale After Close? An Evidence Synthesis from Recent Ex-Post Evaluation. Washington, D.C.: United States Agency for International Development (USAID). Prepared by Ben Fowler, Marrium Khan, and Khaled Khan for DAI through the Feed the Future Market Systems and Partnerships (MSP) Activity, 2024.

This evidence synthesis captures findings from USAID’s ex-post studies in Ghana and Senegal, and bolsters the evidence base for market systems development. It will be updated in early 2026 to incorporate additional evidence from upcoming studies planned in Bangladesh, the DRC, and Mozambique.

This brief includes data-rich findings on what lasted, what did not, scale, and benefits for target populations (e.g. yields, incomes, the scale of engagement, and satisfaction with the business model). It spotlights six implications for future programming, including the importance of building trust, tailored measurement, and smart use of subsidies.

This learning brief was originally published by the USAID Feed the Future Market Systems and Partnerships (MSP) Activity on Agrilinks on October 4, 2024.

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