Workplace Innovation: Okeba’s Return on Investment in Childcare
- Partner: USAID Feed the Future Market Systems and Partnerships (MSP), DAI, Williams Davidson Institute
- Publication Type: Case Study
- Date: March 25, 2024
- Team: Erin Markel, Sabine Garbarino, Yaquta Fatehi, Ryan Bourque, Jenny Stankowski
- Recommended Citation: MarketShare Associates. Workplace Innovation: Okeba’s Return on Investment in Childcare. Washington, D.C.: United States Agency for International Development (USAID). Prepared by Erin Markel, Sabine Garbarino, Yaquta Fatehi, Ryan Bourque, Jenny Stankowski for DAI through the Feed the Future Market Systems and Partnerships (MSP) Activity, 2024.
The Women-Inclusive Return on Investment (WI-ROI) Case Study Series demonstrates on-the-ground impact from the WI-ROI Framework, as it closely follows two small and medium-sized (SMEs) that are implementing women-inclusive initiatives and showcasing measurable financial returns. The second case study spotlights Okeba, a Ugandan agribusiness, and their successful implementation of providing an onsite childcare room, including supervision, which helped create a more women-inclusive workplace while delivering financial returns.
Additionally, the process unveiled lessons for calculating WI-ROI, including—thinking beyond increased output, the ideal time to calculate opportunity costs, and the benefits of granular data and business intuition when implementing WI-ROI initiatives.
This case study was originally published on Marketlinks on March 25, 2024.
